Deseret News

About Us

Your trusted source for news and information

The Deseret News is the first news organization in the state of Utah as well as the longest continually operating business in Utah at 165 years of its operation. Owned by the Church of Jesus Christ of Latter-day Saints, the Deseret News offers news, information, commentary, and analysis from an award-winning and experienced team of reporters, editors, columnists, and bloggers. Its mission is to be a leading news brand for faith and family oriented audiences in Utah and around the world. Deseret News has a unique, targeted audience throughout the state and a strong national and international following. Advertisers reach an exclusive audience that is not available anywhere else.

Circulation


Frequency Printed daily

News Sunday Circulation*: 134,884

News Avg Daily Circulation (M-F): 58,198

News Saturday Circulation: 61,862

News & Tribune Combined Sunday Circulation* 233,116

News & Tribune Avg Daily Circulation: 138,196

News & Tribune Combined Saturday Circulation: 143,124


Readership


News Weekly Readership: 363,758

News Sunday Readership: 231,414

News & Tribune Weekly Readership: 624,971

News & Tribune Sunday Readership: 421,978

AAM Audit Report 12 mo. ending Sept 20, 2014 & Scarborough R2 2015
*Numbers include Deseret News National Edition

Audience


Men 47%

Women: 53%

Married: 61%

Single: 40%

Avg household income: $76,266

Avg household size: 3

Avg market value of owned home: $298,040

Avg age: 47

College graduate: 32%

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